17 May 2012 No Comments
In terms of demographic influence, Millennials (born between 1980’s to the early 2000’s) will outnumber Baby Boomers (born between the end of WWII and the mid 1960’s) by 2030. Millennials are described as socially conscience and digital natives. A digital native is a person who was born during or after the general introduction of digital technologia [...]
16 May 2012 No Comments
Facebook Fan Pages are a great way to reach your supporters in a social community. Here’s why. Facebook Fan Pages are specific pages for a variety of users, including businesses, organizations, celebrities, or any other institution. It’s important to engage with your supporters in a social space, like many nonprofits have done already. Here’s [...]
15 May 2012 No Comments
According to the U.S. Department of Commerce, the digital divide refers to any “inequalities between groups, broadly construed, in terms of access to, use of, or knowledge of information and communication technologies.” When we speak about the digital divide in peer-to-peer fundraising we are talking about how individuals and nonprofit organizations are hindered by the fact [...]
14 May 2012 No Comments
Asking for donations to your favorite nonprofit in lieu of gifts is something we see very often for a number of different occasions. With graduation season in bloom, consider asking for donations at your graduation celebration. This could be a fantastic way to make this landmark event even more meaningful. When sending out your [...]
11 May 2012 1 Comment
Streamlining your donation process and providing multiple avenues for your donors to contribute is the last piece of the donation puzzle. Not all of your supporters will come in contact with your organization directly through your website. Be sure you have donation options wherever a donor may connect with you. We provide you with a [...]
10 May 2012 No Comments
Your donors may be unaware of the number of choices they have to contribute to your organization. Let’s change that. Not all donation methods are created equal Some donation processes are preferred by some organizations over others; for example, perhaps processing checks is a pain for your volunteer-run organization. Be sure to clearly list your [...]
09 May 2012 2 Comments
Keeping your donors within your site is key to keeping the engaged with your organization. Don’t push your supporters away Donors who venture off site to make a donation are less likely to complete the transaction than those that remain on your site through the entire process. Many third-party online donation tools take visitors to [...]
08 May 2012 2 Comments
It’s important to have an actionable website for your organization that encourages direct donations. Don’t make a potential donor dig for a place to donate Supporters should be able to donate to your cause directly from your website’s homepage. Requiring individuals to dig around your website will make it hard for them to support you. [...]
07 May 2012 No Comments
Soliciting online donations has become a vital part of any nonprofit’s fundraising strategy these days. Incorporating online donations helps cover all your bases on how your supporters can give to your cause. While your website should function as a marketing hub actively promoting your cause, it should also serve as the main terminal for receiving [...]
04 May 2012 No Comments
May is National Stroke Awareness Month. Here’s a quick refresher on warning signs and a few nonprofits working for this cause on FirstGiving. Knowing what causes a stroke, what you can do to prevent one and what to do if you or someone else may be experiencing a stroke could save a life – [...]
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