one campaign

YouTube's nonprofit program

Does your organization have a compelling story to tell? Do you want to connect with your supporters, volunteers, and donors but don’t have the funds to launch expensive outreach campaigns? If your NPO is based in the U.S. or the U.K., you may be eligible for YouTube’s Nonprofit Program. Current participants include: The One Campaign [...]

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Ramping Up: Africa and the MDGs

It’s been a historical week in international development as leaders worldwide have ramped up discussions around meeting the 2015 Millennium Development Goals.  Increasingly (though not exclusively) Africa-specific concerns, the MDG conversation has generated some significant news over the past few days.  Below are links to the buzz: Yesterday’s UN Summit on the 2015 MDGs, a mid-way progress [...]

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A Little Foresight, A Big Impact

A friend just sent me a link to an article from the BBC on the threat of wasted aid dollars in the developing world.   Normally I see articles (and books) on this subject related to how aid dollars have already been wasted.  This article, however, warns of the inefficiency of waiting until a crisis occurs [...]

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Thoughts on Social Business, Part 2: I Scream for Yogurt

Flickr image courtesy of danone.communities

Several posts ago, we blogged about the idea of using for-profit business models for social benefits, one example of this being Ben & Jerry’s partnership with the ONE Campaign.  While we salute this effort and contribution to improve the quality of life, we posed the following question: Is there a more effective way to use business [...]

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Thoughts on Social Business, Part I: I Scream for Ice Cream

Genius!

Last night I opened my freezer and saw before me a new flavor of Ben and Jerry’s ice cream, “One Cheesecake Brownie.”  There are few things more satisfying than holding a pint of B&J in one hand and a spoon in the other.  And I was particularly excited about the savory possibilities of “Cheesecake ice cream [...]

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Awareness + Action = Effective!

Take a quick drive across town or a stroll down the street—chances are you’ll encounter someone raising awareness for a cause he or she cares about. From a bumper sticker promoting animal rights to a pink ribbon for breast cancer to the “Livestrong” or “ONE” bracelet you’re wearing as you read this post, we are [...]

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