social media

Back to Basics – How to set up a Facebook Fan Page for your nonprofit

Back to Basics – How to set up a Facebook Fan Page for your nonprofit

  Facebook Fan Pages are a great way to reach your supporters in a social community. Here’s why. Facebook Fan Pages are specific pages for a variety of users, including businesses, organizations, celebrities, or any other institution. It’s important to engage with your supporters in a social space, like many nonprofits have done already. Here’s [...]

How to construct the perfect social media post

How to construct the perfect social media post

Some say there’s an art to the social media post. Great tweets and Facebook posts all share similar characteristics that help separate them from the rest of the pack. As a thought experiment, we decided we’d break down what we felt the best social media posts all had in common. Captivating text  Effective social media [...]

How to “check-in” to a nonprofit’s Facebook event

How to “check-in” to a nonprofit’s Facebook event

As the unofficial sequel to yesterday’s post on Facebook events, we wish to highlight the steps and opportunities in having you, the nonprofit’s supporters, “check-in” to official Facebook events. Be it extra cause awareness during the live event, asking for post event donations for your fundraising page, or even to get some free stuff, “checking-in” [...]

How to create a Facebook event for your fundraiser

How to create a Facebook event for your fundraiser

  A Facebook event is an opportunity to invite your nonprofit’s Facebook Fans to either a physical event or an ongoing campaign. It’s a powerful way to pull individuals into a specific cause and engage your supporters. Creating your event If you have a Facebook Fan page for your organization, you can create an event [...]

This week's Best Practice in Action- June 3: Use Your Facebook Page

Many nonprofits are unclear about how to use social media tools such as Facebook to promote their cause.  Ironically, the free and easy to use tools are the ones where you can benefit the most from when combining social media outlets and FirstGiving fundraising pages.  That is not the case with our friends at Horace Mann Educational [...]

Need an extreme makeover??

geek girl

We won’t be much help when it comes to  a beauty or house makeover, but is your nonprofit in need of a marketing and computer technology makeover?  If so, we know just the people, Geek Girl.   The Extreme Geek Girl Makeover contest is open to any 501(c)(3) nonprofit located in the greater Cape and [...]

Fundraising webinars: SEO, summer slump, and Facebook

Smart fundraising programs for surviving the summer slump

We’re in the midst of a bumper crop of free online fundraising webinars.  This afternoon, we’re honored to have Mike Hennessy from the Special Operations Warrior Foundation as our featured guest in the webinar called “Smart fundraising programs for surviving the summer slump” with our own James Campbell.  There’s still time to register for the [...]

Using social media for philanthropy? Jenzabar Foundation has an award for you.

Well, they have one award, and one of you could win it.  The Jenzabar Foundation is offering The Jenzabar Foundation Social Media Leadership Award, a $3,000 grant to one US non-profit organization “based on a blogger’s demonstration on how they are either effectively utilizing, or propose to utilize, social media to raise awareness and/or funds [...]

Turn your lights off with us for Earth Hour!

It’s happening tomorrow at 8.30 PM local time, wherever you are on earth.  Turn off your lights!  That’s all.   We usually stay out of the office on Saturdays, so the lights will already be out at Firstgiving Towers, but a bunch of us will be observing Earth Hour in the privacy of our own [...]

Social media for nonprofits

click chart for pdf version

Not too long ago, we hosted a free webinar on “Using Social Media to Expand your Fundraising Horizons.”  If you missed it, you can view the video here.  And there’s also a lively discussion, with Q&A from the webinar, happening on Facebook. One topic that comes up a lot in the social media discussion is social [...]