video

YouTube’s new program for nonprofits

YouTube’s new program for nonprofits

The power of online video can’t be overlooked anymore. With the success of Kony 2012 and Charity: Water’s “Thank You” videos, nonprofits need to understand the profound effect video has on supporter engagement. Here’s what your nonprofit needs to know about YouTube’s new Nonprofit Program. What is the YouTube Nonprofit Program? YouTube’s Nonprofit Program is essentially [...]

Best Practice in Action: Communicate easy set up of personal fundraising pages

Best Practice in Action: Communicate easy set up of personal fundraising pages

  Our “Best Practices in Action” series highlights fundraising tips nonprofit organizations can share with their own supporters. Today’s post illustrates the importance of showing your supporters how easy it can be to set up their own personal fundraising page. Show your fundraisers how easy it is to create a fundraising page The Front Row Foundation gives athlete fundraisers across the United States the opportunity to raise money online [...]

Sharing Series Recap: How to Best Share Your Fundraising Page Online

Sharing Series Recap: How to Best Share Your Fundraising Page Online

  Over the course of the week we have been discussing how to best share your fundraising page online. Here is a brief recap of this week’s series. The 5 “Don’t”s of sharing your fundraising page on Twitter  Make sure your Twitter followers have a clear idea of what you are trying to do in [...]

Part 4: Use video to your online fundraising advantage

Part 4: Use video to your online fundraising advantage

  The 4th post in our weeklong “Sharing your fundraising page” series discusses how using a simple, webcam video can communicate your cause to your network in a fun and different way. Experiment with your computer’s webcam Most computers these days come with their own built-in webcams. This is a powerful tool that you may [...]

Weekly tip – editing your thank-you message

When your supporters donate to your nonprofit through Firstgiving, they automatically receive a thank-you email which includes a message that you can customize. Today’s Tip: Make sure to include your IRS details in your thank-you email. If donations made to your nonprofit are tax deductible, then contributions made to your nonprofit through the Firstgiving site [...]

How to add, modify or delete a user login for your nonprofit account

Have you ever had a new person come on board at your nonprofit?  Does he or she need to see your nonprofit’s fundraising and donor reports?  Make your new coworker feel welcome (not to mention really special) by giving him or her a personal username and login for your nonprofit account. As an administrator of [...]

Fundraising in 60 seconds

In fundraising and nonprofit marketing, you have get your message across quickly and simply.  Lots of marketers use video to deliver this “elevator pitch” idea.  We’ve blogged about effective fundraising videos before, and now we have our own “Firstgiving in 70 seconds” video.  Can you explain your organization in a minute?  It’s surprisingly easy to [...]

Promote Your Firstgiving Page on YouTube!

Anyone who has used a computer in the past year is well aware of YouTube: the video phenomenon that took the internet by storm in 2005. Firstgiving has jumped on the bandwagon and created the YouTube application as well as our own YouTube channel. A channel is a centralized location (or profile) where others can [...]