05 Apr 2012 2 Comments
The power of online video can’t be overlooked anymore. With the success of Kony 2012 and Charity: Water’s “Thank You” videos, nonprofits need to understand the profound effect video has on supporter engagement. Here’s what your nonprofit needs to know about YouTube’s new Nonprofit Program. What is the YouTube Nonprofit Program? YouTube’s Nonprofit Program is essentially [...]
06 Apr 2009 5 Comments
Because non-profit organizations like yours are doing good work in your communities, they are often in a good position to receive in-kind donations like donated or discounted services for general operations. Hopefully your organization has benefited from the generosity of your community in this way. YouTube is one company that provides non-profit organizations with some [...]
14 Jan 2009 1 Comment
Does your organization have a compelling story to tell? Do you want to connect with your supporters, volunteers, and donors but don’t have the funds to launch expensive outreach campaigns? If your NPO is based in the U.S. or the U.K., you may be eligible for YouTube’s Nonprofit Program. Current participants include: The One Campaign [...]
05 Aug 2008 2 Comments
I love the idea of using your talent and passion in efforts to make a difference. That is exactly what Tommy Knox is doing with his gift to play the guitar. In efforts to save the environment, protect endangered species and help needy children he is offering to dedicate any song, of your choice, to [...]
23 Jul 2008 5 Comments
My favorite college professor would tell you he is an entertainer, not a lecturer. His point is that he isn’t going to hold your interest or get you to learn much if he can’t effectively communicate why Jonathan Swift’s writing was so daring or why T.S. Eliot’s grasp of the English language was so incredible. [...]
15 Jul 2008 No Comments
Celebrity endorsements seem to be a sure way to get media attention and instantly raise awareness. Just like Jim Carrey and Jenny McCarthy raised Autism awareness, Nick Jonas from Jonas Brothers is raising awareness and funds for diabetes. When he was unexpectedly diagnosed with Type One Diabetes he respectfully took his adversity and celebrity status [...]
26 Jun 2008 No Comments
Anyone who has used a computer in the past year is well aware of YouTube: the video phenomenon that took the internet by storm in 2005. Firstgiving has jumped on the bandwagon and created the YouTube application as well as our own YouTube channel. A channel is a centralized location (or profile) where others can [...]
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