YouTube's nonprofit program

Does your organization have a compelling story to tell? Do you want to connect with your supporters, volunteers, and donors but don’t have the funds to launch expensive outreach campaigns?

If your NPO is based in the U.S. or the U.K., you may be eligible for YouTube’s Nonprofit Program.

Current participants include:

    Program requirements and application are here.  You can also read about how to start and maintain a successful video campaign for your organization and how to make the most of your NPO’s YouTube channel.  There’s advice on making and editing videos too.

    Once you’ve created your video, let your fundraisers know they can add the video to their fundraising pages.  Here’s an example.  And then link your Firstgiving start page to your YouTube channel.  You might even find yourself connecting to some new fundraisers.